"We tend to forget that happiness doesn't come as a result of getting something we don't have, but rather of recognizing and appreciating what we do have". - Frederick Koenig

Monday, May 21, 2012

Max It Out This Summer

It's not every week that you get invited to take a first look at an exclusive lookbook shot by fashion photog Phillip Dixon.  Thanks to my friends at the Vogue Influencer Network, we are some of the very first folks to view the stunning fashion photography and dreamy dresses featured in the Leon Max Collection Summer 2012 Lookbook.  If you're not already familiar with the fashion of Leon Max, or MaxStudio.com then get ready to be formally introduced, and if you're already an old friend, then you'll love the flowing asymmetric draping in the Summer 2012 collection that has become synonymous with the brand.  Find your new favorites below, and gear up to max it out in more ways than one this summer once this exquisite collection hits the racks in your favorite department store, or online at MaxStudio.com


Gussets that fall from an asymmetric seam create the soft, feminine textures, and magical hemline movement of this dress.

Ethereal, romantic and dramatic, with a one shoulder silhouette and lots of movement, it’s all that an evening dress should be.

Ribbons of fabric traverse the body and cascade whimsically to the hem of this floor grazing dress.

Dark and enchanting, this textural lace and mesh dress with a floor sweeping length radiates romance.

This silky dress has a minimal, boudoir inspired front and a dramatically draped back that features soft textures, floaty movement and a sexy glimpse of skin.

The luxurious silk chiffon fabric of the dress has an eye-catching iridescence with an intricately patterned seamless slip underneath to create a stunning visual effect.

Wear this knockout silk georgette dress any time you want to stand out in a sea of lackluster LBDs.

This floaty dress has the easy glamour of a maxi silhouette with details both romantic and sexy.

Fashioned from floaty silk chiffon with an eye-catching iridescence, the simple silhouette of this dress is dramatized with a gorgeously draped shoulder that lends Goddess-like glamour.

This incredible dress fashioned from an electric hued gossamer silk chiffon has a softly crinkled texture and luxurious fluidity.

This dress is modernized with beautiful textural contrasts and a cheeky play between opaque and sheer.

This soft and romantic crinkled silk chiffon dress has a textured floral appliqué that travels on a slight diagonal from the bust and across the middle.

A watercolour floral design that blossoms across the body lends a vintage feel to this dress while asymmetrical elements at the neck and hem make it modern.

The silhouette of this crinkled silk chiffon halter dress has ethereal movement and a soft hand-painted watercolour floral design that feels mysterious on the black backdrop of the fabric.

Layer this sexy tee under a classic suit, pair with menswear trousers to create a chic feminine/masculine contrast or wear with jeans to add instant glam.

Boudoir styles are a huge trend for the season and this pair of shorts with built in opaque under-short is a clever and wearable way to get the trend.

A refined play between opaque and sheer lends an unexpected edge to the charming ballet silhouette of this dress.

This party-perfect dress has an asymmetric sensibility highlighted by a panel of iridescent paillettes running down the body to add eye-catching shimmer.

This soft and feminine dress, cut from a blushing pink silk georgette, sparkles with a panel of iridescent paillettes. 








If you like what you see, join in!  Just click the 'Join This Site' button at the top right of the homepage to keep up with Vogue fashion exclusives, new product launches, events, beauty reviews and more.  See it first, hear it first, know it first.

No comments:

Post a Comment